1. Why should we
hire you?
Do some research on the product/service the company you are
applying for deals with, and take note of how your background and skills meet the
company's selling needs and how you could contribute to the company.
Remember that examples of specific situations are always
good to mention.
2. What features, skills, or characteristics would you say
are the most important for sales?
You can make a list of these required skills before going to
the interview and talking about it. Some are active listening, flexibility,
tolerance to frustration, communication skills, customer service skills, etc.
3. Did you ever have to deal with an angry or difficult
customer?
Most of us had to deal with this at some point, so give an
example, but remember that the interviewer is asking this not because he/she is
interested in the problematic customer but because he/she would like to know how
you dealt with the situation so show the interviewer how you kept control of
the situation and made the best out of it.
4. What Are Your Goals?
Again, list all your job-related goals before
going to the interview; you do not want to improvise such an important answer.
5. Have you ever had to change your whole customer approach
because the one you were using did not work?
What the interviewer is really asking is: "Are you
adaptable when things don´t work one way?" Give a specific example in
which the approach didn´t work out as expected and then talk about the steps you
took to adapt yourself and the out coming result.
6. Tell me of a time you tried really hard but in the end
the customer was not pleased, how did you manage it?
For a sales position resistance and tolerance are very basic
requirements. Show your interviewer you do not lack such requirements by giving
him/her the right example and how easy it is for you to handle those difficult
situations without getting disappointed.
7. Do you usually meet your quotas? How? How do you feel
when you don´t?
Look confident when asked this question, the interviewer is
looking for your reaction.
8. What products did you use to sell?
This is a precise question and requires a precise answer.
The interviewer wants to know what your background and technical experience are
all about.
9. Do you find sales interesting? Why?
Do not generalize when giving an answer, on the opposite,
give very specific and clear examples of the things you find interesting when
it comes to sales.
10. What are "Sales" to you?
Give a picture of how you see the whole sales structure and
procedure from the beginning to the closing.
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Sales Manager Interview Questions and Answers
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